CONSUMER SAFETY ALERT

Small magnets inside the dolls and accessories can come loose. The magnets can be found by young children and swallowed or aspirated. If more than one magnet is swallowed, the magnets can attract each other and cause intestinal perforation or blockage, which can be fatal.

Official Consumer Product Safety Recall • August 14, 2007

Additional Reports of Magnets Detaching from Polly Pocket Play Sets Prompts Expanded Recall by Mattel

The recalled Polly Pocket play sets contain plastic dolls and accessories that have small magnets. The magnets measure 1/8 inch in diameter and are embedded in the hands and feet of some dolls, and in the plastic clothing, hairpieces and other accessories to help the pieces attach to the doll or to the doll's house. The model number is printed on the bottom of the largest pieces on some of the play sets. Products manufactured after November 1, 2006 and are currently on store shelves are not included in this recall. Contact Mattel if you cannot find a model number on your product to determine if it is part of the recall.

Required Consumer Action

Consumers should immediately take these recalled toys away from children and contact Mattel to receive a voucher for a replacement toy of the customer's choice, up to the value of the returned product.

Contact Information

For additional information, call Mattel toll-free at (888) 597-6597 anytime, or visit the firm's Web site at www.service.mattel.com

Recall Details

Sold At

Toy stores and various other retailers from May 2003 through November 2006 for between $15 and $30.

Injuries

Since the previous recall announcement, Mattel has received more than 400 additional reports of magnets coming loose. There had been three reports of serious injuries to children who swallowed more than one magnet. All three suffered intestinal perforatio

Recall Number

07273